Bruce Willis has slammed celebrities who flaunt their children in the showbiz spotlight. The ‘Die Hard’ actor went out of his way to keep his children away from Los Angeles and the celebrity lifestyle when they were young to ensure they didn’t become “Hollywood brats”. The ‘Die Hard’ star who has three daughters - Rumer, 17, Scout, 14, and Tallulah Belle, 12 - with former wife actress Demi Moore, raised the girls in rural Idaho and even tried to protect them from knowing they had famous parents. Bruce, 52, told website jam!Showbiz: “The kids are great. They’re well adjusted and they’re really cool. They treat people nicely and have turned out to be really kind, thoughtful kids - not what you would think of as Hollywood brats. “For the first 10 years I felt it was my job to protect my girls from the world and celebrity. They didn’t even know their mother and father were famous until they got older. Now I feel I have to get them ready to go out into the world, so it’s a very different thought process.” The actor was married to Hollywood beauty Demi for 13 years until they divorced in 2000. Last year, Rumer was seen hanging out with Hollywood hell-raisers Paris Hilton and Lindsay Lohan.