Hrmmmm - interesting question!
A few years ago I was part of a conversation started by
@papertiger - I can't remember the name of the book but it was a very enlightening conversation and book. It was about finding your style (for a lack of a better word) and applying it to all aspects of your life. At that time I came up with Understated Joy (papertiger I saved your quote - it meant a lot to me!), or Understated Playful.
Last year,
@ElainePG talked about Brenda Kinsel's book Fashion Makeover, so I bought it and went through it. It is a very similar premise to the first book, but Brenda's book goes more into fashion and how to find clothes that work for you.
My style words with the second book were Understated Elegance.
I have a theme! Understated Playful Elegance. Honestly - I *really* like that.
Like you I lean toward a simple aesthetic, most of my clothing is neutral - lots of black, navy, cream - and my purses are as well… except I do have 3 red bags. All in all it's pretty understated. And I would say elegant for the most part - I do have Lilly Pulitzer shorts and they're not so elegant - but there is nothing flagrant or obnoxious anywhere. No obnoxious labeling (though my LV Pallas is in the monogram), I would be willing to bet (and I never bet) that most of the people around me have no idea about my purses - and that is just fine.
The playful part would be my scarves - I love them. They're like the icing on a cake - not too much, just enough icing though. They add a pop of color, a bit of sparkle to my clothing.