Why is Coach shutting down the Outlet Facebook Pages?

SilviaLovesBags

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O.G.
Apr 7, 2011
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I noticed two of the outlets I watch on Facebook put this message on their outlet page, has anyone heard anything as to why they are all of the sudden shutting them down?

From Coach Las Vegas Outlet Center - Las Vegas South https://www.facebook.com/coachlasvegasoutletcenter

"Thank you for being a loyal fan of Coach. As of March 11th, we will say goodbye to this page, but you can stay informed about Coach news and events by signing up here: http://******/1fe6Zzg"
 
I noticed two of the outlets I watch on Facebook put this message on their outlet page, has anyone heard anything as to why they are all of the sudden shutting them down?

From Coach Las Vegas Outlet Center - Las Vegas South https://www.facebook.com/coachlasvegasoutletcenter

"Thank you for being a loyal fan of Coach. As of March 11th, we will say goodbye to this page, but you can stay informed about Coach news and events by signing up here:

I think that is a fake, I got a malware virus warning when I tried to click on that "stay informed" link.
 
I just checked and my outlet's FB page doesn't have it. As a matter of fact, they just posted a few days ago that they would be having "special offers" for their FB followers and to "stay tuned" and share the post so that others could take advantage of them.....but then, it's Coach, so who knows?! :shrugs:
 
I'm actually rather surprised that Coach Corporate allows individual outlets to have their own social media pages. Usually that stuff is pretty tightly controlled by headquarters/PR peoples.
 
I'm actually rather surprised that Coach Corporate allows individual outlets to have their own social media pages. Usually that stuff is pretty tightly controlled by headquarters/PR peoples.

This. They have social media marketing teams and they don't want any representation done at the store level. So I'm also surprised they've allowed them thus far.
 
They not only allow it, they encourage it. It's part of the competition for sales. Our store had a chart of the other stores in our region, and we were competing for "likes". The stores do have to follow rules in their postings, it's not a free-for-all. We were supposed to mention the fb page to all the customers.
 
They not only allow it, they encourage it. It's part of the competition for sales. Our store had a chart of the other stores in our region, and we were competing for "likes". The stores do have to follow rules in their postings, it's not a free-for-all. We were supposed to mention the fb page to all the customers.


Ah, so you work for Coach? Do they not mind their employees identifying themselves in forums like this? I always thought that was frowned upon.


"Real bad girls move in silence-CC"