They're very popular where I live and they're also pretty affordable as they have wide selection of sizes, designs and prices. I've had a couple and they're good quality, well made, easy to care for and the leather is always good quality. They change their designs frequently, mainly seasonally. Some can be quite fun and girly but others are more for everyday. From looking at their website, I think they seem to be getting a lot more fashionable and those bags they've got on their home page look really good!