Celebs are big business when it comes to promoting designer bags. Having Scarlet Johannsen or Kate Moss carry a particular bag in an ad would never persuade me to buy it but celebrity endorsement does carry a lot of clout. IMO we Mulberry girls are above this type of subliminal brainwashing but for fun - who would you choose to promote each of the main Mulberry bags? I'd have Kirsty Allsop (Location, Location) with the Bayswater - because she's a classic, archetypal English rose but with her own quirky style and feisty spirit. Kate Winslet with Phoebe - no nonsense but high achieving. Nigella Lawson with Hanover (in magenta). Both extrovert! Who would be yours??