I have to ask this question here because if I mention it on eBay, they'll eat me alive. As you know, eBay fees are outrageous. On top of 10% (eBay + paypal) + listing fees, I have to pay fees on fees because paypal takes fee based on total amount, not the net. So, what I've been doing is adding a portion of my fees to the shipping amount to at least minimize the FVF. Plus, it makes it easier for me to calculate my profit as I see the actual selling price. However, I noticed on ebay forums sellers are extremely sensitive to 'overpriced' shipping. Do I have to include all ebay/paypal/listing fees in the selling price?