"Goach" OMG I have never heard that before that is so freaking funny.... I've seen those cheesy G ones at Fashion Bug but never thought to call it a Goach - I can't stop laughing now!!!!
I was in florida on a business trip for 10 days and the IT guy I had to work with wore a khaki Goach crusher hat every freakin' day. I didn't know whether to laugh or cry every time I saw it.